ÇáÓÇÏÉ ÇáßÑÇã
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ááÅØáÇÚ Úáì ÇáÎØÉ ÇáÊÏÑíÈíÉ áÚÇã 2017 ( ÏæÑÇÊ ÊÏÑíÈíÉ / æÑÔ Úãá / ÏÈáæãÇÊ | ÔåÑ*3ÃöÔåÑ*6 ÔåæÑ*ÓäÉ | )

ááÅØáÇÚ Úáì ÎØÊäÇ ÇáÊÏÑíÈíÉ æãÚÑÝÉ ((ÇáãÍÊæì ÇáÚáãí - ÊæÇÑíÎ æÃãÇßä ÇáÅäÚÞÇÏ - ÇáÊßÇáíÝ))
íÑÌì ÚÏã ÇáÊÑÏÏ Ýí ÇáÊæÇÕá ãä ÌãíÚ ÃäÍÇÁ ÇáÚÇáã
ÇáÃÓÊÇÐÉ | ÓÇáí ÃÍãÏ
ãæÈÇíá * æÇÊÓ ÃÈ | 002/01010501022
ÇáÈÑíÏ ÇáÅáßÊÑæäí | Saly@metcegy.com


ÎØÉ ÇáÏæÑÇÊ ÇáÊÏÑíÈíÉ Ýí ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÇÚáÇã
#ÏæÑÇÊ_ÇáÚáÇÞÇÊ_ÇáÚÇãÉ_ÇáÇÚáÇã 2017


|| ÏæÑÇÊ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÇÚáÇã ||

"ÇáÇÓÊÑÇÊíÌíÇÊ ÇáÍÏíËÉ Ýí ÈäÇÁ æÊØæíÑ æÞíÇÏÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÇÚáÇã
Modern strategies in building and developing leadership and Public Relations and Media"
"ÏæÑÉ ÇáÊÎØíØ ÇáÅÚáÇãí ááÍãáÇÊ ÇáÅÚáÇãíÉ æÇáÅÚáÇäíÉ ÃÈÑÒ ÚäÇÕÑå æØÑÞ ÞíÇÏÉ ÇáÍãáÇÊ
Media planning and advertising campaigns-main elements and ways of Campaign leadership"
"ÊÕãíã æÊØÈíÞ ÇÓÊÑÇÊíÌíÇÊ ãÚÇÕÑÉ áÅÏÇÑÉ
æÞíÇÏÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÅÚáÇã ØÈÞÇð áÝáÓÝÉ TQM
The design and application of modern management strategies and leadership of public relations and information in accordance with the philosophy of TQM"
"ãåÇÑÇÊ ÇáßÊÇÈÉ ÇáÕÍÝíÉ
Journalistic writing skills"
"ÍãáÇÊ ÇáÚáÇÞÇÊ ÇáÚÇãÉ : ãä ÇáÊÎØíØ ÍÊì ÇáÊäÝíÐ
Public Relations Campaigns: From Planning to Execution"
"ÇáãÑÇÓã æ ÇáÈÑæÊßæá æ ÃÓÓ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÝÞÇ áãÚÇííÑ ÇáÌæÏÉ ÇáÔÇãáÉ
The ceremonies; protocol and public relations grounds according to total quality standards"
"ÇáÅÎÑÇÌ ÇáÊáÝÒíæäí
Television Director"
"ÇáÅÓÊÑÇÊíÌíÇÊ ÇáÍÏíËÉ Ýí ÊÎØíØ ÇáÍãáÇÊ ÇáÅÚáÇãíÉ æÇáÅÚáÇäíÉ
Modern strategies in the media and advertising
campaigns planning"
"ÊÎØíØ æÅÚÏÇÏ ÍãáÇÊ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÊäÝíÐåÇ
æÞíÇÓ ãÏì äÌÇÍåÇ
Planning, preparing and implementing public relations campaigns and measuring their success"
"ÃÕÜÜæá ÇáãÑÇÓÜÜÜÜã æÇáÈÑæÊæßÜÜÜÜæáÇÊ áßÈÜÜÜÜÇÑ ÇáÔÎÕÜÜÜÜíÇÊ
Ceremony and protocols for VIP"
"ÇáÇÓÊÑÇÊíÌíÇÊ ÇáÍÏíËÉ ááÚáÇÞÇÊ ÇáÚÇãÉ æÊÍÓíä ÇáÕæÑÉ ÇáÚÇãÉ ááãÄÓÓÇÊ
Modern public relations strategies and to improve the public image of institutions"
"ÏæÑÉ ÇáÇÏÇÑÉ ÇáÇÍÊÑÇÝíÉ ááÇÒãÇÊ ÇáÇÚáÇãíÉ
Ýí ÚÕÑ ÏíäÇãíßí ãÊÌÏÏ
Professional management of crises"
"ÇáÏæÑ ÇáÍÏíË ááÞíÇÏÉ Ýí ÇáÚáÇÞÇÊ ÇáÚÇãÉ
The modern role of leadership in public relations"
"ÏíäÇãíßíÉ ÇáÅÊÕÇá ÇáÝÚÇá æ ÓíßæáæÌíÉ áÛÉ ÇáÌÓÏ
Effective communication dynamic and body language "
"ÅÚÏÇÏ æÊäÙíã ÇáãÄÊãÑÇÊ
Preparation and organization of conferences"
"ÇáÊãíÒ Ýí ÕäÇÚÉ ÇáÃÓÓ ÇáÚáãíÉ æÇáÚãáíÉ áÅÏÇÑÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÅÚáÇã
Excellence in scientific and practical foundations industry to manage public relations and media"
"ÇáÃÏÇÁ ÇáÇÚáÇãí ÇáÝÚÇá
Effective media performance"
"ÇáÈÑäÇãÌ ÇáãÊßÇãá Ýí ÊäÙíã æÅÏÇÑÉ ÇáãÑÇÓã ,ÇáÈÑæÊæßæáÇÊ ,ÇáãÄÊãÑÇÊ
æÝä ÇáÅÓÊÞÈÇá æÇáÖíÇÝÉ
Integrated program in the organization and management of the ceremony, protocols, conferences and art of reception and hospitality"
"ÇáãäåÌ ÇáãÊßÇãá áÅÚÏÇÏ ÞíÇÏÇÊ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÅÚáÇã
Integrated approach to prepare the leaders of the Public Relations and Media"
"ÇáÅÚáÇã ÇáÔÇãá ( ÇáãÓãæÚ – ÇáãÞÑæÁ - ÇáãÑÆí )
Mass media
(audio - reading - visual)"
"ÇáãäåÌ ÇáãÊßÇãá áÊÎØíØ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÏæÑåÇ Ýí ÊÍÞíÞ ÇáÊãíÒ ÇáÅÏÇÑí
The Integrated approach to planning public relations and its role in achieving excellence management"
"ãåÇÑÇÊ ÇáäÇØÞ ÇáÑÓãí (ÇáãÊÍøÏË ÇáÑÓãí)
Official spokesman skills "
ÇáÚáÇÞÇÊ ÇáÚÇãÉ ÇáÇáßÊÑæäíÉ E- Public Relation
"ÊÍÑíÑ æÇÕÏÇÑ ÇáãØÈæÚÇÊ ÇáÅÚáÇãíÉ
Editing and production of Media Publications"
"ÇáÅÚÜáÇã ÇáÜÏæáì æÊßäæáæÌíÜÇ ÇáÅÊÕÇá
The international media and communication technology"
"ÇáÚáÇÞÇÊ ÇáÚÇãÉ æãåÇÑÇÊ ÇáÇÊÕÇá ÇáÅÞäÇÚì æÇáÊÃËíÑì Ýì ÇáÑÃí ÇáÚÇã
Public relations and persuasive communication skills and impact on public opinion"
"ÇáãæäÊÇÌ ÇáÊáÝÒíæäí
TV Montage"
"ÏæÑ ÇáÚáÇÞÇÊ ÇáÚÇãÉ Ýí ÈäÇÁ ÇáåæíÉ ÇáãÄÓÓíÉ
The role of public relations in building corporate identity"
"ãåÇÑÇÊ ÇáãÑÇÓá ÇáÊáÝÒíæäí
TV reporter skills"
"ãåÇÑÇÊ ÇáÊÞÏíã æ ÇáÃáÞÇÁ ÇáãÄËÑ æ ÇáÊãíÒ ÇáÎØÇÈí
ááÚÇãáíä ÈÅÏÇÑÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ
Power Speeches and presentation skills for public relations department employees "
"ãåÇÑÇÊ ÇáÚáÇÞÇÊ ÇáÚÇãÉ Ýí ÇáãÄÓÓÇÊ ÇáÍßæãíÉ æÇáÎÇÕå
Public relations skills in public and private institutions"
"ÇáÊÕæíÑ ÇáÊáÝÒíæäí æÇáÅÖÇÁÉ
Photography and television lighting"
"ÇáÚáÇÞÇÊ ÇáÚÇãÉ ÇáÏæáíÉ æ ÇáÏÈáæãÇÓíÉ ÇáÇÏÇÑíÉ æ Ýä ÇáÇÊíßíÊ æ ÇáÈÑÊæßæá
áãæÙÝíä ÇáÚáÇÞÇÊ ÇáÚÇãÉ
International public relations and administrative and diplomatic art of etiquette and protocol for staff of public relations"
"ÊßäæáæÌíÇ ÇáÅÚáÇã ÇáÇáßÊÑæäí
Electronic Media Technology"
"ÇáãÝåæã ÇáÔÇãá ááÚáÇÞÇÊ ÇáÚÇãÉ Ýí ÖæÁ ÇáÝßÑ ÇáÅÏÇÑí ÇáÍÏíË
The overall concept of public relations in light of modern management thought"
"Ýäæä æããÇÑÓÇÊ ÇáÊÍÑíÑ ÇáÕÍÝí æÇáÇÚáÇã ÇáãÊãíÒ
Excellence in Media Practices"
"ÊÃËíÑ ÇáÅÚáÇã ÇáÅáßÊÑæäí ÇáÍÏíË Úáì ÇáÞÑÇÑÇÊ ÇáÓíÇÓíÉ
The impact of electronic media on the political decisions"
"ÊÎØíØ æÇÏÇÑÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÑÕÏ æÇáÊÞííã æÇáÊäÓíÞ ãÚ ÇáÇÓÊÑÇÊíÌíÉ ÇáÔÇãáÉ ááãÊÇÈÚÉ ÇáÇÚáÇãíÉ
Planning and management of public relations, monitoring evaluation and coordination with the overall strategy for the follow-up media"
"ÊÃÓíÓ ÇÓÊÑÇÊíÌíÉ ááÚáÇÞÇÊ ÇáÚÇãÉ Ýí ÇáãÄÓÓÇÊ ÇáÍßæãíÉ
Creating a government and public affairs strategy"
"ÇÏÇÑÉ ÇáÚáÇÞÇÊ ÇáÚÇãÉ ãä ÎáÇá ãÊÛíÑÇÊ ÇáÚæáãÉ æÊßäæáæÌíÇ ÇáãÚáæãÇÊ
Management of public relations by globalization and information technology variables"
"ÇáÏÈáæãÉ ÇáãßËÝÉ Ýí ãåÇÑÇÊ ÇáÇÊÕÇá æ ÇáÚáÇÞÇÊ ÇáÚÇãÉ
Intensive communications and PR programme "
"ÇáãåÇÑÇÊ ÇáãÊÞÏãÉ Ýí ÇáÕÍÇÝÉ ÇáÅáßÊÑæäíÉ
Advanced electronic journalism course"
"ãåÇÑÇÊ ÇáÅáÞÇÁ ÇáãÊãíÒ æÇáÊÃËíÑ ÇáÎØÇÈí ááÚÇãáíä ÈÇáÚáÇÞÇÊ ÇáÚÇãÉ
Public Speaking Mastery -Course for employees of public relations"
"ÇáÅÚáÇã ÇáÅÞÊÕÇÏí æÇáäÝØí æÇáÈíÆí
Economic ,oil and environmental media"
"ÏæÑ ÇáÚáÇÞÇÊ ÇáÚÇãÉ Ýì ÒíÇÏÉ ÝÚÇáíÉ ÇáãÄÊãÑÇÊ æÇáãÚÇÑÖ
The role of public relations in increasing the effectiveness of conferences and exhibitions"
"ãåÇÑÇÊ ÇáÇÞäÇÚ æ ÇáÊÃËíÑ
Persuasion and influencing skills"
"ÅÏÇÑÉ ÇáãÎÇØÑ æÇáÃÒãÇÊ ÇáÅÚáÇãíÉ
Crisis Media Management"
"ÇáÚáÇÞÇÊ ÇáÚÇãÉ æ æÓÇÆá ÇáÊæÇÕá ÇáÇÌÊãÇÚí
Social media communication and PR "
"ÇáÊÕæíÑ ÇáÝæÊæ ÛÑÇÝí æÇáÅÖÇÁÉ
Photography and lighting"
"ÇáÊÚÇãá ÈÃÍÊÑÇÝíÉ ãÚ ÇáÚãáÇÁ
Dealing with counselling clients in professional way"
"ÃÎÕÇÆí ÇáãÓÄæáíÉ ÇáÅÌÊãÇÚíÉ æãÚÇííÑ ISO26000
Specialist social responsibility and standards of ISO26000"
"ÅÏÇÑÉ ÇáãÄÓÓÇÊ ÇáÅÚáÇãíÉ
Media institutions management"
"ÏæÑ ÇáÚáÇÞÇÊ ÇáÚÇãÉ Ýì ãæÇÌåÜÜÉ æÅÏÇÑÉ ÇáÃÒãÇÊ
PR in Crisis Management"
"ÇáÚáÇÞÇÊ ÇáÚÇãÉ Ýí ÇáãäÙãÇÊ ÛíÑ ÇáÑÈÍíÉ
Public relations in non-profit organizations"
"ÅÚÏÇÏ æßÊÇÈÉ ÇáÊÞÜÜÜÑíÑ ÇáÕÍÝí
How to Write a Press report"
"ÏæÑÉ ÎÏãÉ ÇáÚãáÇÁ æÝä ÇáÊÚÇãá ãÚ ÇáÌãåæÑ æÇáÊÚÇãá ãÚ ÔßÇæì æÇÚÊÑÇÖÇÊ ÇáÚãáÇÁ
Customer Service art of dealing with the public and dealing with complaints and customer objections"

** ÈÅãßÇäßã ÇáÊÓÌíá Ãæ ÊÑÔíÍ ãæÙÝíßã ÇáßÑÇã **
íÞÏã ÇáãÑßÒ ÃíÖÇø ãíÒÉ ÇáÊÚÇÞÏ ÇáãÓÊãÑ ãÚ ÅÏÇÑÇÊ ÇáÊÏÑíÈ ÎáÇá 2017 ÈÇáÃÓÚÇÑ ÇáãÚÊãÏÉ áÏì ÇáåíÆÇÊ æÇáÔÑßÇÊ.

íÞæã ÇáãÑßÒ ÈÊÞÏíã ßá ãÇåæ ãÊØæÑ Ýì ßÇÝÉ ãÌÇáÇÊ ÇáÇÚãÇá ÇáÇÊíÉ:
""ÇáãÔÊÑíÇÊ æÇáãÎÇÒä ÇááæÌÓÊíÉ ÜÜ ÇáÏÝÜÜÜÜÜÜÇÚ ÇáãÏäÜÜÜÜÜÜí ÜÜ ÇáÊÓæíÞ æÇáãÈíÚÇÊ æÎÏãÉ ÇáÚãáÇÁ ÜÜ ÇáÚáÇÞÇÊ ÇáÚÇãÉ æÇáÇÚáÇã ÜÜÊßäæáæÌíÇ ÇáãÚáæãÇÊ it Ü ÇáÊÃãÜÜÜÜÜÜÜÜÜÜÜÜíä ÜÜ ÇáÞÇäæä æÇáÚÞæÏ æÇáãäÇÞÕÇÊ ÜÜ ÇáÇÏÇÑÉ æ ÇáÞíÇÏÉ æÇáÊØæíÑ ÇáÐÇÊí ÜÜ ÇáÓßÑÊÇÑíÇ æÇÏÇÑÉÇáãßÇÊÈ ÜÜ ÇÏÇÑÉ ÇáãæÇÑÏ ÇáÈÔÑíÉ ÜÜ ÇáÈíÆÉ æÓáÇãÉ ÇáÇÛÐíÉ ÜÜ ÇáÇãä æÇáÓáÇãÉ æÇáÕÍÉ ÇáãåäíÉ ÜÜ ÇÏÇÑÉ ÇáÌæÏÉ æÇáÇäÊÇÌ ÜÜ ÇáÇÍÕÇÁ æÇáÊÍáíá""
( ÇáãÌÇáÇÊ ÇáåäÏÓíÉ )
""ÇáÒÑÇÚíÜÜÜÜÜÜÜÉ ÜÜ ÇáÕäÇÚíÉ ÜÜ ÇáÇäÔÇÆíÉ æÇáãÏäíÉ ÜÜ ÇáßåÑÈÇÆíÉ ÜÜ ÇáãíßÇäíßÜÜÜÜÇ ÜÜ ÇáÈÊÑæá æÇáÛÇÒÜÜ ÇáãíÜÜÜÜÜÜÜÜÜÜÇå""
( ÇáãÌÇáÇÊ ÇáãÍÇÓÈíÉ )
""ãÇáíÇÊ ÇáÞØÇÚ ÇáäÝØí ÜÜ ÇáãÇáíÜÜÜÉ ÜÜ ÇáÇÏÇÑíÉ æÇáÊßÇáíÝ ÜÜ ÇáÍßæãíÉ æÇáÎÕÎÕÉ ÜÜ ÇáãÕÇÑÝ æÇáÈæÑÕÇÊ ÜÜ ÇáÇÓÊËãÇÑ æÇáÇæÑÇÞ ÇáãÇáíÉ ÜÜ ÇáÒßÇÉ æÖÑÇÆÈ ÇáÏÎá ÜÜ ÇáãÑÇÌÚÉ æÇáÊÏÞíÞ ÇáÏÇÎáíÜÜÇáãæÇÒäÇÊ æÇáÊÍáíá ÇáãÇáí ÜÜÇáÊÌÇÑÉ ÇáÎÇÑÌíÉ æÏÑÇÓÉ ÇáÌÏæì""

Ãåã ãÇ íãíÒ ãÑßÒ ÇáÎÈÑÉ ÇáÍÏíËÉ ááÊÏÑíÈ æÇáÇÓÊÔÇÑÇÊ METC
- ÔåÇÏÉ ãÑßÒ ÇáÎÈÑÉ ÇáÍÏíËÉ ÊÕÏÑ ÈÇááÛÉ ÇáÚÑÈíÉ ÃæÇáÅäÌáíÒíÉ.
- ÔåÇÏÇÊ ãÚÊãÏÉ ÏæáíÇð Ýì ßÇÝÉ ÇáÏæá ÇáÚÑÈíÉ æÇáÃÌäÈíÉ ( ßÇãÈÑíÏÌ ).
- íÊã ÇáÊÏÑíÈ Úáì ÃíÏì ÇÓÇÊÐÉ ÌÇãÚÇÊ æãÏÑÈíä ãÚÊãÏíä ãä ÇáãÄÓÓÇÊ ÇáÊÏÑíÈíÉ æÇáÇßÇÏíãíÉ ÇáÏæáíÉ.
íõãßä ÊÕÏíÞ ÔåÇÏÊäÇ ãä æÒÇÑÉ ÇáÎÇÑÌíÉ ÇáãÕÑíÉ ÈÇáÅÖÇÝÉ Åáì ÈÇÞí ÇáÓÝÇÑÇÊ ÇáÃÎÑì.
- ÎÕæãÇÊ æÚÑæÖ ÎÇÕÉ ááãÌãæÚÇÊ ( ÎÕã íÕá Åáì 50% - ãÞÇÚÏ ãÌÇäíÉ ).
- ÅäÚÞÇÏ ÏæÇÑÊäÇ ÈÃÑÞì ÇáÝäÇÏÞ ÈÌãíÚ ÃäÍÇÁ ÇáÚÇáã.
- ÊÏÑíÈ Úãáì Úáì ÈÚÖ ÇáÏæÑÇÊ ÇáÊÏÑíÈíÉ.
- ÇáÅÓÊÞÈÇá æÇáÊæÏíÚ ãä æÅáì ÇáãØÇÑ.
- ÊÓáíã ÇáãÔÇÑß ÍÞíÈíÉ ÊÏÑíÈíÉ ÊÔãá ÌãíÚ ÇáÃÏæÇÊ ÇááÇÒãÉ ááÏæÑÉ.

" æíÊã ÇäÚÞÇÏ ÇáÏæÑÇÊ ÇáÊÏÑíÈíÉ Ýì ãÎÊáÝ ÇáãÏä ÇáÚÑÈíÉ æÇáÚÇáãíÉ ÍíË ÊÊíÍ ááãÔÇÑßíä ÇáÊÚÑÝ Úáì ÎÈÑÇÊ æËÞÇÝÇÊ ãÎÊáÝÉ "
ÇáÇãÇÑÇÊ (ÏÈì)¡ ÊÑßíÇ (ÇÓØäÈæá) ¡ ãÕÑ (ÇáÇÓßäÏÑíÉ - ÇáÞÇåÑÉ - ÔÑã ÇáÔíÎ) ¡ ãÇáíÒíÇ (ßæÇáÇáãÈæÑ)
ÇáÓÚæÏíÉ (ÌÏå - ÇáÑíÇÖ - ÇáÏãÇã )¡ ÇáÈÍÑíä ¡ ÞØÑ¡ ÇáÇÑÏä ¡ áÈäÇä (ÈíÑæÊ)
ãÏÑíÏ ¡ äíæíæÑß ¡ äíæÌíÑÓì ¡ ÓæíÓÑÇ ¡ ÝÑäÓÇ¡ æÇÔäØä ¡ áäÏä ¡ ÓæíÓÑÇ ¡ ÌÇßÑÊÇ ¡ ÈÑÔáæäå ¡ ÑæãÇ æÛíÑåÇ

ááÅØáÇÚ Úáì ÎØÊäÇ ÇáÊÏÑíÈíÉ æãÚÑÝÉ ((ÇáãÍÊæì ÇáÚáãí - ÊæÇÑíÎ æÃãÇßä ÇáÅäÚÞÇÏ - ÇáÊßÇáíÝ))
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ÇáÃÓÊÇÐÉ | ÓÇáí ÃÍãÏ
ãæÈÇíá * æÇÊÓ ÃÈ | 002/01010501022
ÇáÈÑíÏ ÇáÅáßÊÑæäí | Saly@metcegy.com